I am working with a couple of business owners who are looking to take their businesses to the next step. They asked me to look at Sales and Marketing but as these things normally go I get involved strategically.
What I noticed is that they hadn’t realised that their business wasn’t systemised. It isn’t able to scale and will require them to be working it if they wanted it to go bigger. The challenge is that they are already working as much as they can on it.
Franchise came to mind….
They hadn’t thought about that in terms of using this as a way to get them more time. They are not alone, many think that doing this creates more work. But, the whole thought process behind setting up a franchise is that you create a business that can work without you!
I thought I would outline the 7 things you need to know before starting a franchise. If you have a business that you think could be a franchise then you should look at these first: -
- Be absolutely clear what your business is about before you even start to do the work. You should be able to explain this to someone else.
- Can your business be franchised? Is it something that would work? If you don’t know you can use a company that will be able to give you the advice. www.instant-sales-solutions.com This is my consulting business.
- Create a flat packed version of your business that will be the basis of the template
- Test these template versions of your franchises. If these don’t work you need to start again
- Know that you are now the owner of a franchise and not a business that you need to be working in
- Give the franchisee great help. Customer support is now your business!
- Multiply! Go for it…if it works don’t be afraid to do it
If you want some help with this and you are in the UK or California you can ask my consulting company to help. www.instant-sales-solutions.com
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